Memorable corporate events are the ones that make people feel appreciated, create excitement and get talked about in a good way afterwards. If you are planning a corporate event and you want it to be memorable, there are certain things you can do to make it so. After photographing a variety of corporate events, here are a few tips we have picked up on what makes a memorable corporate event.
Find A Unique Venue
Instead of looking for the obvious convention center or hotel room, try to find a local venue with character and charm. Maybe a hotel with an awesome rooftop or over looking the ocean. Remember your guests will do the marketing work for you if your venue blows them away. Continue reading
LinkedIn has emerged as one of the most valuable tools for transitioning professionals. Yet the value of a professional headshot for one’s account has been one of the most overlooked details of the professional profile. When promoting your professional self online, be sure to show a serious representation of who you are in your professional profiles in order to accurately represent your brand.
Your LinkedIn profile picture should be a reflection of your personal brand. Would you ever show up to a job interview not looking your best? Well, that kind of what happens when you have a boring LinkedIn profile picture. Keep in mind that your profile will often be the first impression you make with a recruiter, hiring manager, or potential networking prospect. It is your 24/7 online introduction to anyone who views your profile. Continue reading
Having a headshot that is clearly representative of your best you will speak volumes about you and your business. Having an updated and professional looking headshot is essential Headshots that are done professionally allow you to humanize your brand and reflect the organization’s culture.
Hire A Professional
Do not assume you can create quality headshots with your standard point and shoot camera or phone. The photos they produce will not be high quality or versatile for your needs. The photos professionals capture are going to be the highest quality. Continue reading
A professionally executed headshot or business portrait is essential. Corporate headshots are photographs a businessperson, with the focus being on the his head, face and shoulders. Professionals use them for business networking as individuals or as part of their company’s marketing materials to promote services or a brand identity.
Headshots that are updated periodically, such as every year or two, allow business professionals to show who they are right now, not an image from when they started their careers 20 years ago. Current headshots present a more honest and accurate depiction of whom their colleagues are dealing with. An updated headshot also gives the impression that an organization is keeping up with the times when it comes to doing business.
Marketing And Promotion
A corporate headshot can be used to promote a business or its representatives by adding a personal touch. Especially in industries where face to face communication is essential. Headshots can be used as part of a complete marketing and promotion package, such as on a business website, business cards, newsletters, email blasts and brochures. Continue reading
Most people look at the pictures that they can take with their smartphone, run them through a simple editing program, and think that they have a high-quality image that they can use to market themselves or build their brand. It is universally known that a first impression leaves a lasting impression, this is why you want to make it a good one. Appearing professional in everyday life is important, but maintaining the same level of professionalism online is equally important.
Think About Your Future
Whether or not you decide to invest in that one great digital headshot could make or break an opportunity. If an employer views your profile and sees a professional headshot, they are likely to presume you are invested and serious about your future. This could prompt them to contact you for an interview, and if all goes well lead to an employment offer. Continue reading
When it comes to choosing a background for your professional headshots, you have plenty of options. Ideally, you want a headshot background that does not draw any attention to itself. Headshots for creative professions may incorporate more drama, color, pattern and texture providing it does not take focus away from the subject.
Whichever background you decide to use for your headshot, make sure it helps convey the meaning you intend to capture in the end result you are after. Below are a list of background ideas for your business headshot.
Let us start with the standard. Most corporate headshots require a plain white background. The white background is clean and does not provide and distractions and the viewer’s attention is immediately pulled into the face in the image. Continue reading
Professional headshots are critical to your brand. You only have a few seconds to make a first impression when a potential client lands on your website or LinkedIn page. You are your brand. Upon meeting you or viewing your headshot, potential clients very quickly decide if they feel a connection to you and your company. Do you look approachable, professional, trustworthy? All of these are important characteristics of your company’s brand. It is imperative that the headshot you share with your potential customer be professional.
• Hire A Professional To Look Professional
If you are presenting yourself as someone with expertise or qualifications of any kind, your online photos need to reflect that. There really is only one right way to do this. Use an image taken by a professional photographer who specializes in business and corporate headshot photography. Continue reading
Everyone needs amazing business headshots. Whether you are the CEO of a large corporation or owner of a small business, you need a fantastic portrait to project your image in the best possible manner. Below are some of the top reasons why you need professional business headshots.
The first thing anyone does before they make a decision to do business with a new company, hire a new contractor or employee, or make a purchase is to look you up on the internet first. People will do their research online before ever meeting you. Having a professional and flattering photo of yourself is a crucial part of your online identity.
Websites, social media profiles, and even avatars in blog comments are perceived as more believable and trustworthy if there is a professional headshot photo of a person rather than an anonymous placeholder. Continue reading
Product photography is a critical and essential investment for any business. The advertising and marketing world has always been visually oriented and even more so today. As it turns out, 90 percent of all information our brains process is visual. Our brains process visual information no less than 60,000 times faster than text, which is a major reason why we tend to remember 80 percent of what we see, but only 20 percent of what we read. To make your website, digital marketing, promotional materials, and print advertisements stand out, professional product photography is essential. There is only so much that can be said in words, and amazing photos of your products are the biggest influence behind your customers’ buying decisions.
Why Product Photography Is Important
In today’s visual world, where media is more influential in business than ever, it is impossible to sell your products or services without professional photos that complement your business’s style, show off the details of your product, and illustrate your products’ value. Product photography is valuable for a variety of businesses. Continue reading
We have all heard the old adage that you never get a second chance to make a first impression, and it remains true. But what has changed is where these first impressions are made. A professional headshot (executive headshot, business headshot, business portrait, etc) is the easiest and quickest way to make a great first impression with your audience. Your target market tends to buy from people or businesses they identify with. Nowadays, it is easy to build familiarity and rapport in the minds of your consumers before you ever meet them.
Google and other search engines have become the tools of choice for potential customers and prospective employers. An up to date and flattering, perhaps even creative, headshot is essential to putting your best face forward and creating a positive and confidence building first impression. You have probably noticed that Google posts people’s photos alongside their search rankings. One study concludes that an image in your search results increases click throughs by 150 percent. Thus the advantages to one’s personal branding by having a professional headshot attached to each of one’s social media pages are obvious. So once you have a professional headshot that you love, make sure you utilize it in all of your marketing channels. Continue reading